You probably already had this unpleasant feeling. You are connecting to the network social, you start scrolling the screen to check if you have received any messages or notifications. And then… it’s a black hole. You return to reality and find that half an hour has passed! This phenomenon has a scientific name: dissociation. A concept just explored by researchers at the University of Washington. To see this more clearly, the researchers recruited 43 Twitter users in the US. Each of them had to add a small extension to the application called Chirp.
Tools can resist the restriction of social media
The latter allows you to display windows dialogue every five minutes and asks them to rate from one to five how much attention they give to what they do. It turned out that 42% participants agreed or fully agreed that they were not focused on what they were doing. Apparently, their brains fluttered from one thought to another, not perceiving the immediate environment. To counter the effects of this dissociation, scientists have just implemented features in Chirp, and it seems that this has changed how Twitter works. In this way participants to this experience, changes in design apps, especially those who told them they saw all the new tweets. An implicit message that brings us back to the present and indicates that it’s time to move on. It remains to be seen if the major platforms are really interested in integrating this type of tool? Probably not, given their economic model, as they, on the contrary, want us to spend the most time. possible to their services to collect our personal data and show us targeted advertising.