TikTok is one of the most popular social networks at the moment. He even positions himself as a source of information for the young. And it’s too bad if, like Instagram, it is very loosely inspired by its competitors. Despite everything, some die-hards oppose TikTok and consider it a matter of honor not to download the Chinese app. If they think they are safe, TikTok can track all Internet users. Even those who resist the call of his sirens.
Internet user data, within easy reach main from TikTok
This is not the first time the privacy issue of TikTok users has been at the center of the debate. In the US network social The Chinese are carefully studied. After the Trump administration narrowly escaped expulsion a few months ago, TikTok has confirmed that employees based in China can access user data in the US. Today, the American magazine Consumer Reports reports that TikTok is tracking Internet users. All Internet users. According to Disconnect, a company specializing in protection against tracking ads, networks social The Chinese have placed web beacons on many websites to track user activity. Even those who don’t have a TikTok account. Web beacons are used to collect personal information for advertising purposes. When you see a pair of sneakers on a dedicated site, you stumble upon an ad for the same pair of sneakers on another site or online. social, For example. This allows, in particular, to ideally target a potential client. In this way, TikTok tracks Internet users in order to improve son advertising targeting. According to Disconnect, which analyzed over 20,000 websites, “hundreds of organizations share data with TikTok.” Some of them are extremely popular and important in the United States, such as administrative sites (.org, .edu or even .gov). It goes without saying that some sites are confidential and may contain equally sensitive information such as the user’s health or religion. TikTok will be able to know your IP address, as well as the specific page you visited, as well as what you typed on your keyboard. Nonetheless, face to these revelations the network social The Chinese want to be “encouraging”. TikTok claims that it actually has special mechanisms in place to ensure that sensitive data, such as that of underage internet users or health-related data, is not shared. But if TikTok is tracking Internet users, it is not the only one. Vice versa. Web beacons are legion, especially among giants like Google or Facebook. Many tools can allow Internet users to protect themselves from these tracking methods, such as opting out of cookies or using a proxy server.